By Gretchen Livingston and Anna Brown In 1967, when miscegenation laws were overturned in the United States, 3% of all newlyweds were married to someone of a different race or ethnicity.Since then, intermarriage rates have steadily climbed.Generally, most users on OKC — and by extension, other sites — “swipe left” on black women and Asian men the most. Black Panther—directed by Ryan Coogler and starring Chadwick Boseman, Lupita N’yongo, Angela Bassett, Danai Gurira, Forest Whitaker, and Daniel Kaluuya—is about the fight to save and protect the African nation of Wakanda from a vengeful Killmonger whose family was exiled by T’Challa (Boseman).Black women and Asian men make up two demographics that have been long stigmatized as not-ideal sexual and romantic partners. It’s that the app compiles data on the quick preferences, and prejudices, of millions around the world, exposing an uncomfortable and racist reality.Established in 2004, a whole six years prior to Tinder, the dating site OKCupid ensured its longevity when it sought help from Tinder in 2013 to implement the swipe into its own platform.The long-term annual growth in newlyweds marrying someone of a different race or ethnicity has led to dramatic increases in the overall number of people who are presently intermarried – including both those who recently married and those who did so years, or even decades, earlier.In 2015, that number stood at 11 million – 10% of all married people.
Seeing the majestic images plastered across the internet gives an unimaginable sense of pride and empowerment that’s not easily forgotten because of Jordan’s rumored relationship.
By 1980, the share of intermarried newlyweds had about doubled to 7%. All told, more than 670,000 newlyweds in 2015 had recently entered into a marriage with someone of a different race or ethnicity.
By comparison, in 1980, the first year for which detailed data are available, about 230,000 newlyweds had done so.
When pictures hit the internet of Jordan and his rumored girlfriend, a few people voiced their displeasure. Full story on Hip A post shared by HIPHOLLYWOOD (@hiphollywood) on But while there were certainly calls for a boycott, it might not be as widespread as some would have you believe.
Others on Black Twitter pointed out the double standard when Meghan Markle and Serena Williams were allowed to date outside their race but not Michael B. Still others noted that there seemed to be more discussion by Black men about Black women boycotting than actual Black women calling for a boycott.
The app’s data proves that black women and Asian men are the demographics on which the highest number of people swipe “left,” thereby rejecting them.